
Menú local
Syllabus 2020-21 - 72812006 - General Management (Dirección general)
- Level 1: Tutorial support sessions, materials and exams in this language
- Level 2: Tutorial support sessions, materials, exams and seminars in this language
- Level 3: Tutorial support sessions, materials, exams, seminars and regular lectures in this language
DEGREE: | Máster en Administración de Empresas (MBA) |
FACULTY: | Centro de Estudios de Postgrado |
ACADEMIC YEAR: | 2020-21 |
COURSE: | General Management |
NAME: General Management | |||||
CODE: 72812006 | ACADEMIC YEAR: 2020-21 | ||||
LANGUAGE: English | LEVEL: 1 | ||||
ECTS CREDITS: 4.0 | YEAR: 1 | SEMESTER: PC |
NAME: GARCÍA MARTÍ, ELIA | ||
DEPARTMENT: U136 - ORG. DE EMPRESAS, MÁRKETING Y SOCIOLOGÍA | ||
FIELD OF STUDY: 650 - ORGANIZACIÓN DE EMPRESAS | ||
OFFICE NO.: D3 - D3-157 | E-MAIL: egarcia@ujaen.es | P: 953213014 |
WEBSITE: http://www10.ujaen.es/conocenos/departamentos/orgmarsoc/4912 | ||
ORCID: https://orcid.org/0000-0001-8319-2754 | ||
LANGUAGE: - | LEVEL: 1 |
How are companies managed? What is the strategy for?
Creation of value and objetives of the company
Organizational culture, corporate governance and RSC
Analysis of the company's environment. Internal and external
Competitive and corporative strategy
Strategic control
Digital strategy and social networks
Theoretical concepts
Study cases of real companies
Search for information
Exhibition in class of the study cases
Students with special educational needs should contact the Student Attention Service (Servicio de Atención y Ayudas al Estudiante) in order to receive the appropriate academic support
There will be a written exam in the last session
The study cases of real companies will be presented in class
- Fundamentals of strategic management. Edition: 1st ed. in english. Author: Navas López, José Emilio. Publisher: Madrid : Civitas , 2013 (Library)
Methodology
In the event that the capacity of the assigned classroom to teach the classes does not guarantee the safety distance, the classes, both master and practical sessions, will be taught in a rotational classroom mode with two subgroups at 50%, for which it will be divided the class list in two with the same number of students ordered in alphabetical order. The face-to-face will be on alternate days for each group, performing live online broadcasting for the subgroup that does not have to attend
Evaluation system
The same evaluation instrument will be used as in the face-to-face modality with the same weights awarded
Resources
The teacher will use the virtual teaching plataform
Temporalization
In this scenario, the number of contact hours is reduced by 50% compared to the normal situation
Methodology
In this case, all teaching will be taught by videoconference synchronously through the google meet tool.
Evaluation system
The same evaluation instruments will be used as in the face-to-face modality with the same weights awarded
Resources
The teacher will use the virtual teaching platform
Institution in charge of data processing: Universidad de Jaén, Campus Las Lagunillas, s/n, 23071 Jaén
Data Protection Delegate: dpo@ujaen.es
Purpose: In accordance with the Universities Law and other national and regional regulations in force, carrying out exams and assessment tests corresponding to the courses students are registered in. In order to avoid frauds while sitting the exam, the exam will be answered using a videoconference system, being able the academic staff of the University of Jaén to compare and contrast the image of the person who is answering the exam with the student's photographic files. Likewise, in order to provide the exam with evidential content for revisions or claims, in accordance with current regulation frameworks, the exam will be recorded and stored.
Legitimacy: compliance with legal obligations (Universities Law) and other national and regional regulations currently in force.
Addressees: service providers who are the owners of the platforms where the exams are carried out and with whom the University of Jaén has signed the corresponding data access contracts.
Storage periods: those established in current in force regulations. In the specific case of exam videoconference recordings, not before the examination records and transcripts are closed or the exam can still be reviewed or challenged.
Rights: you can exercise your right of access, amendment, cancellation, opposition, suppression, limitation and portability by sending a letter to the postal or electronic address indicated above. In the event that you consider that your rights have been violated, you may submit a complaint to the Andalusian Council for Transparency and Data Protection www.ctpdandalucia.es
Person in charge: Universidad de Jaén, Paraje Las Lagunillas, s/n; Tel.953 212121; www.ujaen.es
Data protection delegate (DPO): TELEFÓNICA, S.A.U. ; Email: dpo@ujaen.es
Procedure aim: To manage proper recordings of teaching sessions with the aim of facilitating learning process under a multimodal and/or online teaching
Period for record storage: Images will be kept during legal term according to regulations in force
Legitimacy: Data will be managed according to legal regulations (Organic Law 6/2001, December 21, on Universities) and given consent provided by selecting corresponding box in legal admission documents
Data recipients (transfers or assignments): Any person allowed to get access to every teaching modality
Rights: You may exercise your rights of access, rectification, cancellation, portability, limitation of processing, deletion or, where appropriate, opposition. To exercise these rights, you must submit a written request to the Information, Registration and Electronic Administration Service of the University of Jaen at the address above, or by e-mail to the address above. You must specify which of these rights you are requesting to be satisfied and, at the same time, you must attach a photocopy of your ID card or equivalent identification document. In case you act through a representative, legal or voluntary, you must also provide a document that proves this representation and identification. Likewise, if you consider that your right to personal data protection has been violated, you may file a complaint with the Andalusian Data Protection and Transparency Council www.ctpdandalucia.es