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Syllabus 2015-16 - 11812023 - Strategic Management 1 (Dirección estratégica I)
Caption
- Level 1: Tutorial support sessions, materials and exams in this language
- Level 2: Tutorial support sessions, materials, exams and seminars in this language
- Level 3: Tutorial support sessions, materials, exams, seminars and regular lectures in this language
| DEGREE: | Doble grado en Derecho y Administración y dirección de empresas |
| FACULTY: | FACULTY OF LAW AND SOCIAL SCIENCES |
| ACADEMIC YEAR: | 2015-16 |
| COURSE: | Strategic Management 1 |
SYLLABUS
1. COURSE BASIC INFORMATION
| NAME: Strategic Management 1 | |||||
| CODE: 11812023 | ACADEMIC YEAR: 2015-16 | ||||
| LANGUAGE: English | LEVEL: 1 | ||||
| ECTS CREDITS: 6.0 | YEAR: 5 | SEMESTER: PC | |||
2. LECTURER BASIC INFORMATION
| NAME: GARCÍA MARTÍ, ELIA | ||
| DEPARTMENT: U136 - ORG. DE EMPRESAS, MÁRKETING Y SOCIOLOGÍA | ||
| FIELD OF STUDY: 650 - ORGANIZACIÓN DE EMPRESAS | ||
| OFFICE NO.: D3 - D3-157 | E-MAIL: egarcia@ujaen.es | P: 953213014 |
| WEBSITE: http://www10.ujaen.es/conocenos/departamentos/orgmarsoc/4912 | ||
| ORCID: https://orcid.org/0000-0001-8319-2754 | ||
| LANGUAGE: English | LEVEL: 1 | |
3. CONTENT DESCRIPTION
Introduction
Objectives and values
Environmental analysis
Internal analysis
Competitive strategies
4. COURSE DESCRIPTION AND TEACHING METHODOLOGY
Master class
Cases
Students with special educational needs should contact the Student Attention Service (Servicio de Atención y Ayudas al Estudiante) in order to receive the appropriate academic support
5. ASSESSMENT METHODOLOGY
Participation in class
Mastering the theorical and practical knowledge
Resolution of cases
6. BOOKLIST
MAIN BOOKLIST:
- Fundamentals of strategic management. Edition: 1st ed. in english. Author: Navas López, José Emilio. Publisher: Madrid : Civitas , 2013 (Library)
ADDITIONAL BOOKLIST:
- Strategic management: an integrated approach. Edition: 7ª ed. Author: Hill, Charles W. L.. Publisher: Boston (U. S.) [etc.] : Houghton Mifflin, cop. 2007 (Library)