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Syllabus 2014-15 - 11112007 - Strategic Management 1 (Dirección estratégica I)
- Level 1: Tutorial support sessions, materials and exams in this language
- Level 2: Tutorial support sessions, materials, exams and seminars in this language
- Level 3: Tutorial support sessions, materials, exams, seminars and regular lectures in this language
DEGREE: | Grado en Administración y dirección de empresas |
FACULTY: | FACULTY OF LAW AND SOCIAL SCIENCES |
ACADEMIC YEAR: | 2014-15 |
COURSE: | Strategic Management 1 |
NAME: Strategic Management 1 | |||||
CODE: 11112007 | ACADEMIC YEAR: 2014-15 | ||||
LANGUAGE: English | LEVEL: 1 | ||||
ECTS CREDITS: 6.0 | YEAR: 3 | SEMESTER: SC |
NAME: GARCÍA MARTÍ, ELIA | ||
DEPARTMENT: U136 - ORG. DE EMPRESAS, MÁRKETING Y SOCIOLOGÍA | ||
FIELD OF STUDY: 650 - ORGANIZACIÓN DE EMPRESAS | ||
OFFICE NO.: D3 - D3-157 | E-MAIL: egarcia@ujaen.es | P: 953213014 |
WEBSITE: http://www10.ujaen.es/conocenos/departamentos/orgmarsoc/4912 | ||
ORCID: https://orcid.org/0000-0001-8319-2754 | ||
LANGUAGE: English | LEVEL: 1 |
- Strategic leadership: Managing the strategy-making process for competitive advantage - External analysis: The identification of opportunities and threats - Internal analysis: Distinctive competencies, competitive advantage and profitability - Building competitive advantage through functional-level strategy - Building competitive advantage through business-level strategy - Business-level strategy and the industry environment
Theoretical classes will consist of systematic explanations of the fundamental concepts underlying each subject matter
Practical classes
Students with special educational needs should contact the Student Attention Service (Servicio de Atención y Ayudas al Estudiante) in order to receive the appropriate academic support
Individual case studies: 20%
Exam: 80%
- Fundamentals of strategic management. Edition: 1st ed. in english. Author: Navas López, José Emilio. Publisher: Madrid : Civitas , 2013 (Library)